Effective leaders tell the right stories in the right way. Karen Eber, author of The Perfect Story: How to Tell Stories That Inform, Influence, and Inspire, explains how to capitalize on the brain’s five factory settings to tell stories that harness emotion to make decisions, build trust, and develop consensus around ideas, strategy, and organizational culture.
Karen Eber is CEO and Chief Storyteller of Eber Leadership Group and has helped organizations like GE, Deloitte, and HP create healthy, empathic, and curious leaders, teams, and cultures through intentional storytelling. Karen is an award-winning author, global consultant, and keynote speaker. She has been featured in publications such as Fast Company and Forbes, and can also be found on the TED Talk stage.
Additional Resources
These related resources expand on Karen Eber’s interview:
- TEDx Talk: How Your Brain Responds to Stories and Why They’re Crucial for Leaders (Feb. 2020)
- Eber Leadership Group: Brain Food Newsletter
To learn more, the following episodes of In Session: Leading the Judiciary concern topics mentioned in this conversation: